Wednesday, Apr. 25th 2012 7:02 AM
When it comes to online bingo commercials we are absolutely inundated with different brands advertising their wares on our television sets at the moment; from the Bet365 Bingo bumpers during Emmerdale to the numerous other brands appearing on the screen – online bingo is big in advertising. The latest to hit the small screen is the Robin Hood Bingo commercial and it’s exactly what we expected it to be.
The full length Robin Hood Bingo commercial is 30 seconds long and starts with a man dressed as Robin Hood stepping out from behind a tree accosting two maids as they stroll through the forest and features a little thigh slapping.
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Tuesday, Feb. 7th 2012 7:40 AM
There are numerous online bingo adverts showing on television at the moment and the latest to join the melee is the Bid Bingo commercial but how does it fair in the competitive world of advertising from the many bingo sites touting their ware on the small screen? In all honest it’s pretty poor in comparison with most we see but having said that it has incorporated the three key features that appear to be the norm in many bingo adverts; a woman, some bingo balls and a laptop!
The opening sequence for the Bid Bingo advert doesn’t look too dissimilar to a previous advertising campaign from Foxy Bingo in 2009 with their “He’s back” offering as a bingo ball appears from behind the earth. Then a woman who looks to have won the lottery appears on the screen as the voiceover says “Experience the thrill of playing Big Bingo, it’s out of this world!”
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Monday, Jan. 30th 2012 7:16 AM
As you are probably well aware there are numerous online bingo brands advertising their wares on the small screen at the moment whether it be via a full length commercial or a “bumper” at the beginning and end of each advert break. Recently we have seen new brands appear on our television screens but last week the new Virgin Bingo advert launched and we have to say, I’m quite impressed and it’s a definite improvement to the previous offering.
First impressions were “why all the women?” but then as the new Virgin Bingo advert continues it becomes apparent towards the end of the commercial they throw in Ricardo but unlike the adverts for Virgin Broadband, Ricardo is not Richard Branson (nor Usain Bolt!).
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Thursday, Oct. 6th 2011 7:35 AM
When it comes to advertising your bingo wares on television there appears to be three main “must haves” when making a commercial for an online bingo site. The three main ingredients are bingo balls, a laptop or PC (soon this may morph into a hand held device like an iPad) and last but not least a woman! Of course these ingredients are not set in stone, nor do they feature predominantly in the best known marketing campaign for online bingo BUT lesser brands without the budget of some of the big names consistently churn out the same story board but with different music and Bingo Street, unfortunately, is no different.
I can honestly say I haven’t seen the Bingo Street commercial on television personally but I have seen the advert on YouTube and it isn’t one of the TV Bingo commercials that really grabs you attention.
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Thursday, Sep. 29th 2011 7:17 AM
When it comes to advertising an online bingo brand on the small screen usually the operators have to work hard to pull something eye catching out of the bag. Thousands are spent creating an advertisment that grabs the viewers attention enough to want to actually visit the online bingo brand being shown – does the ITV Bingo advert do just that?
The first thing you’ll notice if you are a Coronation Street fan is the similarity to the opening credits of this famous soap opera – the main difference being the obligatory bingo balls used in the ITV Bingo advertising make an appearance pretty much straight away.
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