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New Advert From Wink Bingo

Sunday, Feb. 11th 2018 7:49 AM

It was only at the end of January that we reported on the new look at Wink Bingo and the additional feature of Wink Rewards as part of the welcome package. What we hadn’t noticed at the time was that the changes were complemented, and advertised, with a new commercial from the brand too.

What came first though? The site design or the advert? Recipe are the marketing agency behind the new marketing campaign from Wink Bingo. The company have been involved with advertising for Nurofen, Coca Cola, aviscon, Schweppes, Birds Eye, Veet and even 888 (both casino and sport). Considering the latter, we’re not surprised to learn that new commercial was created by this agency.

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Betfred Bingo Advert On TV

Thursday, Jan. 4th 2018 7:57 AM

Betfred Bingo is one of many sites that is part of the Virtue Fusion / Playtech network that is powered by software of the same name. Whilst Betfred is a well-known name in sports-betting, the bingo has always been a little lacking in the promotional department in our opinion. However, that appears to have changed with a recent relaunch of the product with a new look and more exciting promotional offers.

When the Betfred Bingo site makeover took place [read more here] there was more on offer than a new design and better site navigation. Along with the aesthetic changes came some new promotions and shortly after, a new advertising campaign on the small screen. But does the new advert do the site justice?

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Do The #Meccarena At Mecca Bingo

Tuesday, Jan. 2nd 2018 7:16 AM

Over the years we have seen quite a few great adverts from various bingo sites, some have been real head turners too. Mecca Bingo are the latest to turn out a commercial that had us looking back at the screen in the advert break! The reason was simple – it wasn’t because it was a bingo advert, because on hearing it you wouldn’t know, it was because it featured a famous party dance tune – the Macarena.

However, Mecca Bingo have renamed the tune to Meccarena and the song parodied to suit the commercial. It’s fun, it gets the message across and currently, it’s a personal favourite in the online bingo advert stakes.

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Paddy McGuinness Fronts New Jackpot Joy Ad

Thursday, Sep. 28th 2017 7:49 AM

Since Barbara Windsor became the Queen of Bingo and took the lead in the Jackpot Joy commercials we have seen some impressive adverts from the brand. We’ve also seen some mickey takes, remember her pieing Foxy in the face? On 14th September the best of the commercials was released in our opinion, and the baton of the face of Jackpot Joy was passed to Paddy McGuinness.

We’re not yet sure if this is a permanent change but we’re certainly all for being greeted by the host of Take Me Out every time we visit Jackpot Joy. He’s definitely eye candy for this online bingo player! Not only is he good to look at, Paddy McGuinness is great to watch in the new advert for this award winning bingo site.

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Gala Bingo Slapped With An Advert Ban

Thursday, Jun. 22nd 2017 7:46 AM

When any online bingo brand chooses to advertise their wares on television, they are required to adhere to a number of strict rules. These are laid out in the UK Code of Broadcast Advertising (BCAP Code). This code is applied to all adverts and over the years, many bingo sites have fallen foul of the Advertising Standards Authority (ASA) for breaching a number of different codes. Recently it was the turn of Gala Bingo and an advert for a promotion that focused on The Chase bingo at their site.

In this instance, the one complaint that was received about the Gala Bingo advert was focused on the small print that appeared on the screen. The complainant felt that it was illeligible and the ASA agreed which resulted in the complaint being upheld, and the advert not to be shown again in its current form.

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