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Archive for the 'Bingo On TV' Category

Aussie Soaps Sponsored By Gala Bingo

Thursday, Aug. 31st 2017 7:49 AM

Gala Bingo are regulars in the commercial breaks of many of our favourites shows but now they are going to be the name that you see in the adverts for popular Australian soaps Home And Away and Neighbours too. Recently they signed a sponsorship deal with Channel 5 and if you are fans of these soaps, you’ll see the well-known brand appearing and the start and finish of the commercial breaks.

It’s not the first, and most certainly won’t be the last time that we see Gala Bingo advertising their wares on the small screen but the bumper idents for the commercial break for Home And Away and Neighbours will boast an Aussie accent. The theme is still ‘Play Happy’ but we see a more Australian style bingo call used.

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Paddy McGuinness In Jackpot Joy Advert

Thursday, Aug. 17th 2017 7:43 AM

When it comes to advertising for Jackpot Joy, we are used to seeing the lovely Barbara Windsor as the face of the brand. She dons her Queen of Bingo regalia and brings her infamous laugh to the screen with an array of blue balls in many different storylines but soon, we could see a change of face fronting their advertising.

That’s not to say that Barbara Windsor has abdicated from her role, we think it’s just a case of Jackpot Joy following the lead of other brands who have themed games and doing a more targetted campaign for their Take Me Out Bingo product. The face of the new commercials is reported to be Paddy McGuinness, the host of Take Me Out, hence our guess as what is happening.

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Gala Bingo Slapped With An Advert Ban

Thursday, Jun. 22nd 2017 7:46 AM

When any online bingo brand chooses to advertise their wares on television, they are required to adhere to a number of strict rules. These are laid out in the UK Code of Broadcast Advertising (BCAP Code). This code is applied to all adverts and over the years, many bingo sites have fallen foul of the Advertising Standards Authority (ASA) for breaching a number of different codes. Recently it was the turn of Gala Bingo and an advert for a promotion that focused on The Chase bingo at their site.

In this instance, the one complaint that was received about the Gala Bingo advert was focused on the small print that appeared on the screen. The complainant felt that it was illeligible and the ASA agreed which resulted in the complaint being upheld, and the advert not to be shown again in its current form.

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Iceland Bingo Back On The Small Screen

Thursday, Mar. 23rd 2017 7:13 AM

We’ve seen a number of bingo sites launch new advertising campaigns on TV recently and one of them is Iceland Bingo. It’s been a while since they have touted their wares on the small screen and we have to say, the new commercial is pretty dull in comparison to some that we have seen.

Iceland Bingo are currently giving away £10 Iceland food vouchers as part of the welcome package that they are offering players. Although the vouchers are mentioned in the advert, they are not the main focus and actually, it’s not even clear that they are part of the deal for new players. This may be because they want to maintain this advert for further use after the deal has ended.

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The New Look Fabulous Bingo

Tuesday, Jan. 17th 2017 9:34 AM

Fabulous Bingo bill themselves as ‘The Fashion Capital of Bingo’. As well know, trends can change as quickly as the weather, so it’s important for them as a brand to make sure they are looking their best for their fashion-conscious roomies. They have welcomed in the New Year with the first part of their two-stage redesign, and it comes complete with new offers, and even a brand new logo.

Stage two of their redesign is due to be implemented over the new few weeks and they have promised us that it’s something special. The whole site is due to be upgraded and given a fresh new look with an exciting new template. If you have not yet registered for an account at Fabulous Bingo, you should make your way over there and sign up now as they will welcome you with £5 for free.

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