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Kristina Rihanoff Does The Meccarena

Posted by: BingoGal - Sunday, Feb. 18th 2018 7:08 AM

Mecca Bingo are really pushing the proverbial boat out with their Meccarena campaign and whilst the advert can still be seen on the small screen, they’ve now rolled out a follow up campaign that includes Kristina Rihanoff and three other ‘celebrities’. ┬áKristina is a world finalist ballroom dancer, instructor, author and choreographer. It’s the latter that sees her in a role with Mecca Bingo and she tries to teach the three celebs the Meccarena.

The three trying to learn the dance moves for Mecca Bingo are Simon Webbe from Blue, Jordan Davies from Ibiza Weekender on ITV2 and Dean Fagan who played Luke Britton in Coronation Street. It’s only Simon Webbe that we actually recognised!

Teaching The Mecca Bingo Meccarena

If we’re honest, we don’t see the point of this spinoff of the main commercial. The acting is wooden and it all looks REALLY scripted. It might become more apparent as the story unfolds but at the moment, it feels like two minutes 49 seconds wasted.

Imitation Is The Greatest Form Of Flattery

Many viewers wouldn’t know, or recall, that Kristina Rihanoff has been a choreographer for another big name online bingo site in the past. It was way back in 2009 that this dancer took the time out of her busy schedule to teach the loveable mascot of Foxy Bingo a dance routine.

This campaign was for Comic Relief and their ‘Do Something For Money’ event and if you watch both clips, you can see a number of similarities. Foxy and two of the celebs in the Meccarena clip all take the time to admire Kristina’s derriere! Considering current affairs, objectifying women is probably not a wise move!

This isn’t the first time that the brand have used ideas of the past from Foxy; it was only recently that they announced a mini bingo cruise, something Foxy did many years ago. are clearly impressed with how well things went for Foxy.

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